Wednesday, 2 May 2012

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Twitter Monetization: How to Make Money With Twitter
Everyone seems to like twitter these days which is a really cool way of staying in touch with your customers, friends & colleagues. Basically twitter has presented itself as a micro-blogging platform where a user can shout out anything they want to his ‘followers’ within the limit of 140 characters.

I have just started twittering since last month (*yes I’m pretty late starter!) because initially by looking at it for the very first time, I couldn’t find any ‘value’ that it has for my work & my social life. I have been using twitter all day long, just to keep track of some of the leading experts in the Internet & Search Marketing field as well as to have some ‘fun’ with my online buddies.
Anyway the whole point of doing this post is to highlight some of the key monetization elements that an individual can explore using twitter. I assume you have the basic knowledge of what twitter is and how it works, so I will directly deep into some ideas which can make you earn money from your twitter.

  • Direct Advertisement – If a lot of people are following you in ‘twitter’ or in other words if you have a ‘wide reach’ to a large number of twitter users, you can probably look into direct advertisements for monetization.
  • Recommendation – You can recommend a particular product or service on behalf of your advertisers & peruse your followers to take an ‘action’.
  • Promotion – You can help your advertiser to promote a new product or service to your twitter followers.
It works pretty much like niche marketing because, say if you are an Internet Marketer, It is very likely that most of your followers in Twitter are also from the same area which is why they have ‘followed’ you in the first place.
·  Affiliate Marketing – affiliate marketing can actually be blended within Twitter.
  • Affiliate Links – If you are recommending a Product or a Service to your followers, you can always embed your affiliate link in your tweet. (e.g. Using a service like
  • Sales Pages – Instead of taking your followers to another website using your affiliate link, you might just want to promote your own product & services and sell them directly via your sales / landing page.
This is an area where every one can really look into. For instance say when one of your followers is asking for suggestion to choose a web host, you can always suggest him the best one from your experience but at the same time use your affiliate link which can earn you some quick cash.
·  Paid Review– This is pretty much like the direct advertisement, however the only difference would be, instead of blindly suggesting a product or a service to someone, you can actually do some ‘paid reviews’.
  • Product – You can do a paid review about a particular product (e.g. Internet Marketing software)
  • Services – You can do a paid review about services that your advertiser offers. (E.g. SEO Services, Web Hosting Services etc.)
  • People – You can also do a paid review about people. For instance, maybe you can review someone’s web design skills, or you may promote someone’s ‘twitter’ account for instance.
·  Sponsored Contest– An advertiser may want to run a contest via a popular twitter user to get feedback about his product & services or just to create some brand awareness.
  • Feedback – Example – “What New features would you like to see in Product X”?
  • Brand Awareness– Example- “Describe product X in 140 Characters” or “Tell us why you like product X within 140 Characters”. The best answer can be given a cool prize sponsored by the advertiser.
·  Sponsored Advertisements– There isn’t must difference between this & the direct advertisement. However when I was creating the mind map, this ‘branch’ did somehow pop in, so have decided to include it. I guess the main difference would be that all the tweets which are actually sponsored advertisements can get a predefined prefix which will help your followers to identify them as ads.
  • Auto Ads – There can be a mechanism or a ‘new’ 3rd party service which can actually help you to distribute or Tweet the “Ads” when you are ‘not’ tweeting or say when you are idle. An ad interval can also be set so that your frequent sponsored ads don’t annoy your followers.
  • Sponsored Actions– Well this might sound like a weird idea but, I feel that some aggressive marketers might like it. Example – “I Love #Google. Re-tweet this message and WIN yourself a GPhone”. Since a hash-tag is used, all the massages can be tracked using that and a lucky winner can actually be picked from the pool.
Some of you may think that all these ‘monetizing’ options can actually turn twitter into an ‘evil’ place and slowly reduce its value. But let’s face it, if you aren’t fully utilizing all the areas of twitter today, somebody else will – tomorrow. But of course you should set a ‘limit’ on how many ‘such tweets’’ you are going to do on a day, so that your followers still consider you as a valuable contact rather than a commercial junkie.


How to Make Money on Twitter

Yes, it's no secret that Twitter can be a tremendous time-suck. But imagine getting paid for wasting those precious minutes of your day. Thanks to companies that are desperate to reach consumers in the social-media crowd, it's now possible to make a buck or two — or much more — on Twitter. A company called IZEA, which made its name connecting bloggers with companies willing to compensate them for plugs on their sites, has set up a similar service for the Twittersphere. At the appropriately named site Sponsored Tweets, Twitter users can sign in, set the price they want companies to pay them for the privilege of tweeting an ad on their behalf, and wait for the offers to come in. "I'm a stay-at-home mom who uses Twitter while the kids are napping," says Jocelyn French, mother of a 2-year-old son and 1-year-old daughter. Through Sponsored Tweets, she has tweeted on behalf of Kmart, a parenting website and a college-information site, among others, each for $1 a pop. "I figure, hey, why not get paid at the same time?" French says.
Ted Murphy, founder and CEO of IZEA, says more than 7,000 Twitter users have signed up for Sponsored Tweets in its first month. Murphy says about 500 advertisers, mostly small- to medium-size businesses, plus a handful of Fortune 500 companies, are using the platform. Marketers have access to the entire database of tweeters and can select whom they want to pay and how much they're willing to dish out. Compensation is based on a user's expertise or passion, how many followers that person has and other metrics, like how often the tweeter's followers click to links posted on his or her Twitter page. Murphy says he has paid more than $100,000 to Twitter users in his site's first month of operation. As commission, he charges companies 15% to 50% of their payments to the microbloggers. For users like French, sponsored Twitter messages are a way to pocket spare change on the side. But for many others, this movement of marketers into the Twittersphere could be another reason to despise the whole Twitter craze. It's painful enough to get regular updates on your neighbor's dinner plans. What if he started littering your inbox with product pitches? "Sponsored Tweets is controversial," acknowledges Robin Dance, a part-time fundraiser and blogger from Chattanooga, Tenn., who has amassed an impressive 2,800-plus-strong Twitter following and has also tweeted for Kmart. "I've had good friends and fellow bloggers say they have no use for Sponsored Tweets, and will un-follow me if I use it. They say I'm selling out, that it's Twitter blasphemy." If anything, Twitter is supposed to be real — at times, perhaps too real (no, I did not need to know the details of your stomach virus). That could be lost if it gets commercialized. "How do you preserve the authenticity of the conversation?" asks Pete Blackshaw, a brand strategist and social-media expert for Nielsen Online. "That's what everyone is struggling with."
For example, tweets that are sponsored raise the messy issue of disclosure. If someone speaks highly about a product on Twitter, don't followers have a right to know if that messenger is a compensated mouthpiece? Murphy insists that all tweets that flow through his site will carry some form of disclosure. For example, French's Kmart tweet reads: "Bluelight Special Alert: This Saturday at Kmart all patio furniture is 70% off! For more deals follow (sponsored)." Others include signposts like "#ad." But within a 140-character limit for all tweets, is there truly enough room to clearly spell out the relationship between Kmart and the Twitter user? It's all too easy for a reader to gloss over the "sponsored" tag at the end of the message, or not fully comprehend what it signifies. "I don't think we've cracked the code on disclosure," says Blackshaw.
Even with full disclosure, paid tweets carry risks for brands. If it's clear that a company is paying a Twitter user to put in a good word for them, will the message ring true — or reek of desperation? "Oh no," says Tom Aiello, spokesman for Sears Holdings Corp., Kmart's parent company. "A lot of brands have had successful campaigns go through the paid side." Still, brand strategists recommend that companies tread into the Twittersphere lightly. Real word of mouth is much more valuable. "I have urged clients to be very cautious about pay-to-say on Twitter," says Blackshaw. "Get the word out naturally. There's lots of love on the organic side; go for that first."
Tweeters must be careful too. Stuffing your Twitter feed with advertisements is a good way to lose followers — and even real friends. "I do understand the arguments against Sponsored Tweets," says Dance, the Tennessee blogger who plans to use the service (she won't disclose her price). "But I'm not going to be flooding someone's Twitter stream. There's nothing subversive about it. It's just a little payback for the four years of my life I've invested in my blog."


How To Make Money With Twitter?

Twitter is a most popular way to staying in touch with your friends, colleague & also give you an opportunity to make money. I think everyone should try this opportunity at least once.

Making money with Twitter is very easy. There are lots of ways and opportunities that you can use, but start only if you are interested. Without having interest, you have very little chance to success.

About Twitter :

Twitter is a social networking tool enabling users to exchange news and opinions with one another.

What is tweet?

It is posting short messages, not exceeding 140 characters. So be very specific on Twitter and post short and precise messages. The message can be an idea, a thought or an opinion.

Once you are able to launch yourself and start getting re-tweets and messages on your tweet, you know your arrival. So it is that simple but complicated if you have not followed the rule of short messaging and passive approach.

Wake up and get active!

The passive approach is not to be followed for very long if you want to make money via your tweets. There are several ways by which you can earn money on this social networking site.

If you are a creative person and want to promote your own ideas then probably you can put your items on display and encourage tweets. If you simply want to do something then talk about eating joints or retail store through your tweets and encourage discussion.

If that is also not your perspective then through Twitter account you can find customers for others. Tweets on usage of product and the availability may be of interest to someone. Just get active on Twitter and you will know the ways to make money on it. The tread message also interest, and keep you connected with people.

Follow and you will know your way

The site is ever growing because of feed and tweet. Today it is difficult to say I am unemployed. The growing options for self-employment have shrunk the meaning of unemployment. You are only required to discover your talent and then make money!

Once you become a member of Twitter, you will realize how effortlessly, politicians, celebrities, and several NGOs are using to get famous and to promote the institution. Tweet may be the sound of birds but on social networking it has become a cyclone and pulled world inside it.


1. A Twitter Account with Followers

– Make an account if you have not. Increase your number of followers. More followers, means more chance to success. If you have not more followers, follow below steps:

  • Make your twitter profile interesting.
  • Prove yourself as definitive authority in your targeted area
  • Make a list related to your business and follow them
  • Make a daily routine to work on Twitter not fix but at least ½ hr every day.

2. A blog/website

– This is not must. Having a blog/website helps other people to know you better.


Ways to Make Money with Twitter:-

Direct Advertisement

– If you have a many followers, you may use this opportunity. This is same as banner/text ads you place on your blog. Contact to company/agencies that is related to your topic. If interested, they will pay you for tweeting about their products/services.

Promote Affiliate Products –

If you are an affiliate marketer, you may promote your products in twitter by tweeting. You have to embed your affiliate link in your tweet. Short your URL using a service like and send followers to your product landing page if you have instead of affiliate page.

Sponsored Contest

– This is like an online survey. Sometime, you will get an advertiser; who would like to run a survey or contest through your tweet to know user feedback about their service/product. Sometime they may run a contest for making a branded awareness product.

Sell Ad space

– You can use your background behind your Twitter profile as ad space. Some people would be interested to advertise there. You can use this new opportunity. Here, you have a little chance to get advertiser.

Make Money with RevTwt – RevTwt

is a platform that deals with pay-per-click program. Join RevTwt and they will review your Twitter profile. If your profile approved, they will allow you to put ads for different services/products on your Twitter page. You will earn income, each time for every click.


Make money with Twitter depends on your followers.

Having followers is good, but if you have quality followers, it is much better than only having followers.

Don’t leave blank your profile.

Link your website/blog, short bio and upload a picture.

Always think about your followers & their interest.

Decide yourself, what is best for you and your followers.

Don’t use Twitter as advertising or money making platform.

Don’t tweet more with your affiliate or sponsor link. Keep ratio for your tweet. It may be 80-90% helpful tweet and 10-20% promotional tweet.


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